Choosing a domain name is the first step of any website design.
Although, you can buy and secure a domain name after the completion of your website development too, but you do need to decide upon a domain name, at least.
There are many newbie webmasters who are not sure about choosing an appropriate domain name for their websites.
So, we thought to help them through this blog post.
In this blog post, we have shared 5 tips for choosing a domain name.
Before we proceed to talk about those tips, let’s discuss about what exactly is a domain name (just in case you don’t know) and how much does it cost and from where you can get it.
What is a domain name?
A domain name is an unique identity of your website address. For eg. www.yourwebsitename.com
This is the address that will be used by your customers, potential buyers and rest of the world to access your website.
From where you can get it?
You can buy a domain name from any of the reliable web hosting companies. Here are few of them:
How much does a domain name costs?
If you go for a standard domain name (with .com extension), it may cost you between $10 to $15 per annum.
However, if you wish to choose a domain name with the extensions of your local region like .co.uk, .in., .com.au etc. it may cost you more than $40 per annum.
Now, since you know about the domain name, how much it costs and from where you can get, let’s dive into the tips to choose an appropriate domain name for your website design.
#1 Keep It Short
The idea behind keeping a domain name shorter is to help users type it. Long domain names are difficult to type for the users.
Especially, if your targeted users are middle-aged or old-aged people, it makes complete sense for you to keep your domain name shorter, for the sake of their convenience.
#2 Include Keywords
Not mandatory though, but it would be great if you can include your business keywords within your domain name.
For instance, if you deliver flowers in New York, you could consider choosing a domain name like www.abcflowersnyc.com or www.abcfloristnyc.com
Including your important keywords in the domain name will help your website to have higher chances of getting ranked on search engines.
Although, there are no explicit requirements by the search engines to have keywords in the domain name in order to rank the websites, but if you do that, you will certain get a competitive edge.
The only challenge is that these kind of domain names (with keywords) are hard to find as most of them may have been already booked by your competitors.
So, if you find one, take a prompt action and go for it.
#3 Include Service Or Product Name
Similar to the keywords, you can also consider including your service or product phrases in your domain name.
For instance, if you are a web designer in India, you can consider choosing a domain name like www.abcwebdesigner.co.in
Having your service or product phrases in your domain name will help users and search engines to know about your skills, profession or industry easily.
#4 Include Your Brand Name
If you deal in several kind of services or products and do not wish to use one of them in your domain name, you can also get a domain name that has your brand identity within.
In our case, we have used “innomax solutions” in our domain name, being our brand identity.
#5 Should Be Memorable
Last, but not the least, your domain name must be easy to remember.
Having a memorable domain name will help your users to recall and type easily in order to access your website.
Try to be as creative as possible while choosing a domain name that’s memorable.
The Next Step? Hire A Web Designer
Once you have shortlisted & booked a domain name for your website, the next step is to hire a web designer to build your website.
Consider hiring Indian web designers who could help you to build your website at affordable price.
Here are some more reasons to hire a web designers in India for your website development.