If you have decided to hire a website builder in India or a website design company in India to create your website, you are on the right track.
Yes, you can easily save more than 40% of your investment when you hire a web developer in India vs hiring a local developer.
The reason is simple.
The cost of website development in India is much lower as compared to the developed nations like United States, United Kingdom, etc.
Although you are saving a lot of money by hiring an Indian website designer, you shouldn’t compromise on the quality either.
How can you make sure that you are getting the most from your Indian website design team?
Well, in this blog post, we have shared 6 website design hacks that only experienced website design companies in India know.
In other words, here are some of the essential checkpoints that your Indian website design team must follow for your website designing in order to get the most out of it.
Let’s dive in.
#1 Visual design
The visual design of a website is the most important thing when it comes to getting the desired outcomes like more sales & leads.
The visual design of your website is the first thing that your potential customers will see when they land on your website. Therefore, your Indian website design team must make sure to create an appealing yet elegant layout for your website.
You can find lots of great ideas for creating a design for your website from the template libraries such as Templatemonster.com & Themeforest.net. Here you can find an appropriate design for every industry or business category.
#2 Organized Navigation
The navigation of a website is considered one of its most important pillars.
Why the navigation of a website is so important?
- It helps your users to browse different sections or pages of your website.
- It helps search engine crawlers to easily find & visit all of the important pages of your website.
- Through the navigation of your website, you can guide your users to visit the most important pages of your website.
The navigation of your website must be organized, simple & straight-forward.
Sometimes, just for the sake of showing creativity or thinking out-of-the-box, a few website designers would spoil the whole idea of making the navigation intuitive.
Therefore, you must hire only experienced & professional website builders in India who know how to leverage organized navigation.
#3 Responsive design
Over the last decade, there has been a sharp rise in the usage of mobile devices, especially smartphones. Smartphone users tend to browse websites to find their desired information, services, or products using their mobile phones.
Having said that, it has become even more important for every website designer to create a responsive website that can be easily accessible on all kinds of handheld devices.
Surprisingly, not all Indian website builders create responsive sites for their clients.
But for us, at Innomax, having a responsive website is no more a luxury. Instead, it’s an essential feature to have for a website.
Before hiring a website developer or website development company in India, you must make sure to check their portfolio and find out of all of their websites are responsive.
How can you check the responsiveness of a website?
Well, there are several tools that you can use to check whether a website is responsive or not.
One of such great yet free tools is https://search.google.com/test/mobile-friendly
#4 Call-to-action elements
What’s a call-to-action?
Any element such as a button, link, or a graphic that encourages the users to take the desired action is known as call-to-action.
For example, e-commerce may have call-to-action elements such as “Buy Now”, “Add to Wishlist”, “Add to Cart”, etc. while a business website may have call-to-action elements such as “Contact Us Now”, “Get a Quote”, “Download for Free”, etc.
Why call-to-action elements are so important for a website?
If you think from the marketing point of view, the whole idea to create a website revolves around the correct usage of these call-to-action elements.
The more appropriately your Indian web designers would place these call-to-action buttons on your website, the higher will be your sales or leads.
How to make a difference?
Well, the experienced website builder in India would always know the right placement, tone, color, font size, etc. for each call-to-action element to get better results.
#5 High-quality visuals
Using high-quality visuals such as images, videos, infographics, etc. is the key to building a professional website that gets:
- High user-engagement rate.
- Low bounce rate.
- More conversions such as leads & sales.
Not all web developers would take care of the quality of the images that they are using to create a website.
But only experienced & professional website builders in India know the importance of using high-resolution images and the various benefits that they can bring to the table by using high-quality visuals.
#6 White spaces
If you want more sales & conversions from your website, make sure that your website developer utilizes the white spaces efficiently.
Using too much of the content and images on the website can sometimes be overwhelming for the users to scan & digest the information.
Therefore, appropriate white spaces provide the required breathing spaces on the webpage that further help the users to understand the message and take the necessary action.
If you want to see a perfect real-world example of a website that utilizes the white spaces efficiently, you must visit apple’s website. They have really done a great job of utilizing white space to keep visitors focused.